Tanady, D. , Fadila, Z. , Sanjaya, M. , Nasib, N. and Fathoni, M. 2025. Exploring the role of brand love in mediating community behavior’s impact on tourist loyalty: an empirical study of Puncak 2000 Siosar tourism destination. International Journal of Applied Finance and Business Studies. 13, 2 (Aug. 2025), 207–219. DOI:https://doi.org/10.35335/ijafibs.v13i2.381.