Silalahi, S.E. , M.Pasaribu, R. , N.Sitompul, N. and Simanjuntak, S.I.R. 2023. Analysis of the competitive advantanges of UMKM in the fashion sector in Medan City using a mediator approach. International Journal of Applied Finance and Business Studies. 11, 3 (Dec. 2023), 512–518. DOI:https://doi.org/10.35335/ijafibs.v11i3.184.